Uber & Postmates x Erewhon
Uber tapped the team at CNC Agency to devise a campaign to launch a new partnership with Erewhon and bring the very first Erewhon smoothie delivery to NYC. We wanted to make it loud, make it scroll-stopping, and make Uber Eats + Postmates the go-to in NYC.
We developed a social-first campaign and influencer delivery kit that married LA health and wellness with NYC street style, all while balancing Erewhon, Uber, and Postmates brands.
- Creative Strategy
- Creative Direction & Concept
- Photo & Video Direction and Storyboarding
- Post Production Management